Pyrce Kaying Luk
Pyrce Kaying is a practising artist and a seasoned advertising creative. She earned her Bachelor degree in Marketing at Monash University in 2011, and later in Fine Arts at The Chinese University of Hong Kong in 2023. Pyrce Kaying brings her keen interest and deep understanding of consumer culture and behaviour to her art.
Pyrce Kaying predominantly expresses herself through kinetic and mixed-media creations. Her background in advertising and marketing informs her exploration of the themes of desire and authenticity. Her artworks often repurposing fragments of text and imagery of commercials and popular culture, reflecting on the intriguing truths behind the facade of everyday appearances.
Through her works, she extends an invitation to everyone to navigate the dissonance.